Law Practice Management Series
The 5 Components of Marketing RBI
Janet Falk
Janet is a public relations and marketing communications consultant from New York.
June 21, 2022
Today our host Mary Vandenack, CEO, Founder and Managing Partner at Vandenack Weaver Truhlsen and her guest, Janet Falk, a public relations and marketing communications consultant in New York discuss how attorneys can improve their marketing RBI. The discussion starts with the definition of marketing RBI and why it is important. Then they take the listener through the 5 components, the strategies behind them and how to accomplish them if it is out of your comfort zone. Listen in and learn how you can raise your RBI to increase awareness of your law firm.
